Advanced Intercultural Training

BRIDGING the GAPS™ is a high quality training program engaging students or attendees in intercultural business situations. BRIDGING the GAPS™ immerses them into intercultural challenges they are expected to face and provide them an universal approach for intercultural communication.

BRIDGING the GAPS™ is a real life case study, documentated and analysed in a professional movie set.

6 full cases in one course, detailed comparisons between ideal and actual scenes will guide any attendee on their way to establish successful personal alignment and business relationships in different situations.

The full program is available in English, Chinese (Mandarin), German or Italian (Film scenes only in English and Chinese (Mandarin)

BRIDGING the GAPS™ introduces the BSSD/UAA model for intercultural communication, that was developed by the universities in Sydney and Beijing together with IWAYS. This model provides an universal approach for communication in intercultural business situations.

The program is designed as course content for professional training organisations and business schools. The package comes with the full movie, trainer guide and student handbook.

Developed by Experienced managers

These innovative intercultural training courses were designed by our partner IWAYS. IWAYS is a company set up by experienced international managers and academic experts in business management and intercultural communications. For example

Chao Yang

Chao Yang, one of the founders of IWAYS, was one of the managers introducing McDonalds into China in 1995.